Autus Digital Agency
Location: Tilak Nagar Experience: 2 - 4 Years Shift Timing: 10:00 AM - 7:00 PM Employment Type: Full-time About the Role We are looking for a data-driven and creative Performance Marketer with hands-on experience in Meta (Facebook/Instagram) and Google Ads. The ideal candidate will be responsible for planning, executing, optimizing, and scaling paid campaigns to achieve lead generation, sales, and ROI goals. Key Responsibilities · Plan, design, and execute paid marketing campaigns across Meta Ads and Google Ads. · Manage daily campaign optimization including A/B testing, bid strategies, audience segmentation, and creative iteration. · Monitor key performance metrics (CPC, CPA, ROAS, CTR, Conversion Rates) and generate weekly/monthly reports. · Conduct competitor and market research to identify new growth opportunities. · Collaborate with the content and design teams to develop high-performing ad creative. · Manage budgets efficiently to maximize ROI. · Use analytics tools (Google Analytics, Ads Manager, Tag Manager) to track performance and user behavior. · Stay updated with the latest trends in digital advertising, platform updates, and best practices. Requirements · 2–4 years of proven experience in Meta & Google Ads campaign management. · Strong understanding of performance metrics, conversion tracking, and attribution. · Experience with Google Analytics, Meta Business Manager, and campaign automation tools. · Ability to analyze data and make performance-driven decisions. · Strong communication and reporting skills. · Creative mindset with attention to detail. Nice-to-Have · Experience in landing page optimization and funnel building. · Knowledge of remarketing, retargeting, and lookalike audience strategies. · Experience with tools like SEMrush, Ahrefs, Hotjar, etc. Why Join Us? · Collaborative and growth-focused work environment · Opportunity to work on high-impact campaigns · Performance-based incentives Job Type: Full-time Pay: ₹35,000.54 - ₹45,000.63 per month Work Location: In person
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